Tu’s latest campaign shines a light on the modern British women who are truly, working it.
Challenging the ‘old’ codes of workwear – there’s not a stuffy suit or uncomfortable
shoe in sight – this campaign champions stylish clothing that makes us feel good.
The cast of 14 real women come from a diverse range of backgrounds – from stay at
home mums to CEOs, teachers to football club directors, a breast feeding CEO to a transgender journalist – all confident in their own skin. All empowered by the clothing they wear.
The VOD is set to an upbeat spoken word piece by poet Sabrina Mahfouz who also
stars in the campaign alongside other brilliant women including flexible working campaigner and influencer, Anna Whitehouse (aka @motherpukka see below)